Flavour innovations at FI India 2024: Keva’s taste journey
The 18th edition of Food Ingredients (FI) India, held in Bengaluru from September 25-27, offered an exceptional platform for food and beverage brands to explore emerging market trends, breakthrough innovations, and cutting-edge technologies, and showcase their innovative products. As a key exhibitor in the event, Keva Flavours showcased its mastery in crafting cutting-edge flavours and sensory experiences that seamlessly blend tradition with modern tastes, Making Food Delicious Globally!
We showcased our diverse offerings across multiple categories, reinforcing our position as leaders in flavour innovation. Join us as we delve into the exciting insights and experiences from this landmark event! We will dive into the category-wise products we have showcased, highlighting the alignment with the latest market trends and consumer insights.
Revitalizing Sips
In the beverage category, flavoured water is an emerging category as it is attracting health-conscious millennials and Gen Z. Keva Flavours showcased refreshing flavoured water with peach and guava flavours, which cater to modern consumers’ growing demand for flavourful hydration. For those who enjoy a more vibrant drink, our Citrus Breeze and Peach Flavoured CSD were a hit. These lightly carbonated drinks infused with flavours provide the perfect blend of fizz and flavour, ideal for health-conscious consumers looking for less carbonated alternatives. Keva Flavours has mastered the art of tea flavours, leaving visitors impressed with our saffron chai- which elevates the tea experience with a luxurious saffron twist, and masala chai—a comforting blend of traditional spices.
Herbal Juice-Based Drinks and Jellies
In the journey of wellness, the spotlight focused on the fortification of juice-based beverages and jellies. Keva Flavours showcased herbal juice-based drinks that blend natural fruit flavours with functional ingredients derived from pomegranate peel (Puniblock), grape skin and seeds (Vitisdefy), and amla (Indian Gooseberry) fruit extract.
Pomegranate juice-based beverage with Puniblock Extract, Cranberry juice-based beverage with Vitisdefy Extract, and Apple juice-based beverage with Amla Extract combine the goodness of fruits with wellness benefits, offering consumers a perfect balance between taste and nutrition. These drinks were well-received, especially for their ability to combine great taste with wellness attributes, making them a perfect fit for today’s health-conscious consumers.
These functional ingredients are extended to an emerging category of wellness jellies. These included Pomegranate with Puniblock Extract, Jamun with Vitisdefy Extract, and Ginger Lemon with Amla Extract. Infused with functional ingredients, these jellies were not only tasty but also packed a wellness punch, promoting health in a delightful, convenient format.
Divine Dairy Treats
Dairy is the master category of flavours at Keva Flavours, where we have made a mark with our exciting range of offerings for ice cream, flavoured milk, and buttermilk, showcasing the versatility and innovation of dairy flavours. Our selection featured a delightful array of ice creams, including floral rose, refreshing lemon, and an innovative guava chili flavour. The Rose Flavoured Ice Cream brought a floral sweetness, while the Lemon Flavoured Ice Cream offered a bright, zesty twist. Stepping outside the ordinary, the Guava Chili Ice Cream introduced a playful balance of fruitiness with a spicy kick, and exciting palates with its daring flavour profile.
Similarly, the flavoured milk offerings were met with praise. Keva introduced the nostalgic Thandai-flavoured milk, the indulgent Gulkand Paan Flavoured Milk, and the classic delight creamy Strawberry Flavoured Milk, all designed to offer consumers a familiar yet refined taste experience. Alongside, buttermilk was reimagined in both North and South Indian styles, each with unique spice blends that honored regional authenticity. Consistency and exceptional taste are the best features of our EnKap buttermilk flavours.
Nutritious Goodness with Delicious Flavours
The Nutraceutical industry is comparatively new to the Indian market but Keva is working relentlessly in this domain to understand the nutrition sector with application expertise. We have a vast array of flavours be it mass favourite chocolate flavour or Indian origin Kulfi. The nutrition category saw some impressive entries with Keva’s signature creativity. Our Malai Kulfi and Creamy Vanilla-Flavoured Whey were designed for those seeking indulgence without compromising on health. These products combine the creamy richness of Indian desserts with the benefits of protein, offering consumers a delicious way to boost their nutrition. Chocolate-Flavoured and Caramelized Biscuit Weight Gainer provided indulgent, calorie-dense options for those looking to increase weight in a healthy, tasty way.
Flavour-packed Bakes
Don’t overlook our bakery category, where we offer a delightful selection of both traditional and innovative flavours for baked goods. Our bakery offerings were a celebration of flavour and texture. The Butter and Coconut Cookie brought richness and a hint of tropical indulgence, while the Masala Tea Cookie fused the warmth of chai spices with a delicate sweetness, making it perfect for tea-time snacks. The Lemon Ginger Cookie provided a zesty, refreshing taste, and the Mixed Berry Cookie delivered a burst of fruity goodness in every bite. These cookies demonstrated Keva Flavours’ ability to create exciting, versatile products for bakery manufacturers looking to innovate their offerings.
Signature Seasonings: Snack with a Twist
Keva’s seasonings were a major highlight of the event. From the bold samosa seasoning for potato chips, which captured this street food’s tangy, spicy essence, to the smoky roasted achaari seasoning, Keva demonstrated its ability to innovate in the savory snack space. Other noteworthy seasonings included Hing Jira seasoning for peanuts, which offered an earthy flavour, and the fiery bhut jolokia seasoning for cashew nuts, which pushed the boundaries of heat. Korean BBQ seasoning for extruded snacks truly stands out. Keva also presented seasonings for mayonnaise, such as tomato seasoning and cheesy jalapeno seasoning, which added a flavourful twist to the popular condiment. This highlights our capabilities across the categories.
Sweets with a Surprise
Keva’s confectionery products also impressed visitors. The Coconut Delicious and Orange hard-boiled Candies brought classic hard-boiled candy experiences to life. At the same time, the Coconut Delicious Soft Chew gave consumers a nostalgic, chewy, indulgent coconut experience, perfect for those seeking something different in the confectionery world.
Crowd-Pleasers!
While all the products were well-received by visitors, a few truly stood out for their exceptional taste and distinctive uniqueness. Among the most popular products at the event were Keva’s Herbal juice-based drinks, samosa seasoning, butter coconut cookie, lemon ice cream, and masala & saffron-flavoured chai. These standout products left a lasting impression, showcasing Keva Flavours’ ability to combine tradition with innovation, providing solutions that meet modern consumers’ expectations for both taste and function.
Fuel Growth with us!
As FI India 2024 concludes, Keva Flavours reaffirms its dedication to innovating taste solutions, blending tradition with modern insights. In addition to offering world-class flavour solutions across categories, we also provide services such as product prototyping, recipe re-engineering, lab-scale trials, and marketing insights. Partner with us to elevate your brand and stay ahead in the market. Discover more about us by reading our blogs and unlock your next big idea!
Download our product brochure to discover our extensive range of flavours. If you were unable to attend FI India 2024 but would like to explore any of these innovative products, feel free to connect with us at connect.flavours@keva.co.in.
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Keva has an extensive flavour shop for various food and beverage applications, besides a team of expert flavourists and food technologists for creating custom flavours and matches. To partner with us, contact Keva today.
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The statements, views, thoughts and opinions expressed on blog or social media are those of the author and do not necessarily reflect the official policy or position of Keva Flavours or its parent organisation. The company does not take any responsibility for the views of the author.