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How some Flavours can easily connect with your mood
‘Sweet is Happy, and Bitter is Sad’- this is what a child would respond to when you ask the relation of flavour and mood. The mood is the way that you feel at a particular time when we are happy we say we are in a good mood. Often our memories are linked to food or its flavour, and they […]
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Flavour concepts that continue to stay relevant even today
We often think what’s in a name that makes it so significant. Well, it’s the identity of the thing to which the name is attached. Right! Names of certain things become very popular because these things have some unique characteristics, liked by many. When we talk of something ‘famous’, we see it from various angles, but what is it that […]
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Clean Label and the role of Flavours
Latest global trends are what everybody looks forward to, be it concerning fashion or food. One such term in global trend is ‘Clean label’ that most food manufacturing companies would want to cater to its consumer. What do consumers expect in Clean label? It is a challenge to understand this term; however, let us try to understand what it implies […]
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Flavours for Oral Care
The first image that flashes through your mind when you think of word ‘Oral care’ is ‘Teeth’. However, oral care is not only about brushing with a minty toothpaste and gargle with a refreshing mouthwash, but this category has far expanded to include breath sprays, breath strips, whitening strips etc. Going back to basics, to maintain basic oral health, the […]
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Flavoured Water – an Emerging Concept
Water – this universal solvent is very essential for most of our body functions and maintaining good health. We all need to consume a reasonable amount of water to maintain the health of every cell in our body. Water helps in preventing the body from dehydrating and for all the additional benefits like skincare, kidney care and detoxification benefits that […]
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Flavour Influences Selection of Healthier Option
Our ancestors may never have thought there would be an era when people would have to be selective in what they eat to remain healthy. As we have evolved, our eating habits have evolved too, and we have moved away from natural and raw form of food to processed foods. Besides the changes in eating habits, we have also moved […]
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FEMA GRAS Compliant Substances for Flavours
Public safety is the highest law. Growing awareness among consumers puts a lot of obligations on the companies and the regulatory authorities as the trust in safety has to be maintained. It is only through this trust in the safety of food that has enabled some top brands to survive through hard times. When we talk of flavourings, which are […]
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Applications of Flavours and Food Regulations
Flavours are an inseparable part of food products and since most of the time it is the only factor that makes a product different from other. There is a lot of curiosity in the minds of consumers to know what flavours are. Today’s health-conscious consumer would want to know all that goes into their food and whether all of it […]
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Flavouring Legislation and Food Safety
Safety of the flavours is always at the back of consumers mind. They are always a concern to know what the safety evaluation of Flavours is as they form less than 1mg/Kg of the product, which is a very minute quantity as compared to the major ingredients that form the base of the product. Consumers keep thinking ‘Does anybody care […]
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Disclaimer
The statements, views, thoughts and opinions expressed on blog or social media are those of the author and do not necessarily reflect the official policy or position of Keva Flavours or its parent organisation. The company does not take any responsibility for the views of the author.